If you don't look good, we don't look good!

My first suggestion for 2012 is to make a "how-to" video and post it on your blog or website. This would be especially important if you have a service business such as landscaping, home repair, decor and design, etc. The number one reason for doing this is that adding video to your website is always a good thing. As we have discussed in previous posts, adding video can increase your chances of …
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This video reminds me of the presentation I give when I talk about Personal Branding for Speakers and Authors. It is a quick and comprehensive look at the development of an iconic brand. I'm thinking of showing this to all my new clients.
http://vimeo.com/32944253
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This Thanksgiving, as we reflect on all the things we're grateful for, let's also take a minute to think about the one thing we're known for. It's the principle of "The One Thing." People think of you for one thing, did you know that? When you walk into a room, that's the thing that comes to mind. Discover your one thing, and light it up. Give it wings. Put the power boosters on it. And always …
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On July 18, one month ago, I committed to the "30-day Blog Challenge" with my friends and colleagues, and members of my new Mastermind Group, Crystal Washington, Bambi McCullough, Danielle Forget, Cecilia Rose and Karen McCullough. Since then, and it has been exactly 30 days, I have actually learned a few things. That's what I find so incredible. In just one short month, this one challenge …
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Are you sending out secret personal brand signals? Yes, you are, and you are doing this without even knowing it! I was just reading David Hoskin's blog and began to think (obsess?) about my own brand signals. Which ones am I sending out?
By now, most of us are aware of the value of personal branding and how our personal brand can enhance or devalue our professional brand. But are we …
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During my days as an Event and Promotions director for a large company, I learned many lessons. I likened those days to working in a circus, because of the many varied types of performers and stage set-ups we had to contend with. On one day, we were preparing for fine dining and silent auctions; on the next, we were setting up for fire-eaters and disco dee-jays. There was never a dull …
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A few years back, the only people who thought about personal branding were rock stars, politicians and Oprah. They all understood that creating an identifiable brand would shave years off their success curve. The need for a brand has moved from celebrities to CEO’s like Jack Welsh and Lee Iacocca, and now it has moved to small business owners, salespeople, realtors and public speakers. People just like you. Branding is no longer reserved just for advertising firms on Madison Avenue. Today, almost everybody needs to realize and own their personal brand.
We love …
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Today, personal branding is a critical tool for successful self-promotion. 360 Design and Production will help you uncover, define and polish your own personal brand through various means. We most often focus on visual storytelling.
360 Design and Production specializes in visual identity and branding. In today’s digital world, many businesses and individuals are realizing the importance …
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Mike Svat of 360 Design and Production is concerned with how you look. Better yet, he’s concerned with how others see you. He knows you’ve got a message and a “great idea”, and he’s here to help you convey it better. Mike Svat is passionate about your style, your image, and your success. He is an expert at developing your authentic brand by uncovering the essence of who you …
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Here's what people are saying about us:
"With one simple photo shoot, Mike captured a series of images that express exactly who I am as a professional. I have relied on these photos for all my marketing, advertising, and social media needs. Mike is an expert who is knowledgeable and effective. I receive compliments on his work all the time and I highly recommend his …
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